Looking for an entry level job or internship in affiliate marketing? This is an overview of how to approach the search and a list of companies that might have relevant entry level and internship opportunities.
I recently read a story about a horrible, yet awesome guy who’s making $1000 a day driving traffic from Pinterest back through his Amazon affiliate links. Supposedly he was creating hundreds of Pinterest accounts and getting his pins promoted to the top of everyone’s homepages, and people were purchasing from those pins. While many news sources are now claiming it was all a hoax, this is an example of Affiliate Marketing (gone wrong)–a type of marketing where people are rewarded as other people make purchases through affiliate links. I should clarify that not all Affiliate Marketing is related to spamming, but where there is money to be made, people can abuse the power, as shown in this particular Pinterest case. Anyhow, there are a couple players in Affiliate Marketing. There’s the Affiliate Manager, who creates and manages a company’s affiliate program. And there’s the Affiliate Marketer, who uses the tools the program offers to make money by driving sales back through the program.
Affiliate marketing is a type of performance-based marketing in which a business rewards people for each visitor or customer brought about by the affiliate’s own marketing efforts. Interestingly, affiliate marketing overlaps with other Internet marketing methods because affiliates use regular advertising methods like organic search engine optimization (SEO), paid search engine marketing (PPC – Pay Per Click), email marketing, and display advertising. However, affiliates sometimes use less orthodox techniques, such as publishing fake reviews of products or services offered by a partner.
An Affiliate Manager manages affiliate programs by helping users generate sales, track purchases, and send commissions back to the company. Similar to an Affiliate Manager, an Affiliate Marketer generates sales by trying to get people to purchase using their affiliate links (for a particular program set up by a Manager)
While a typical day for an Affiliate Marketer or Affiliate Manager might vary, it generally includes these tasks:
The average salary for an Affiliate Manager is $66,000 per year and the average salary for an Affiliate Marketer is $87,000 per year. From there you can go on to become an Online Marketing Manager ($67,000 on average per year), an Internet Marketing Manager ($58,000 on average per year), or a Retail Marketing Manager ($90,000 on average per year.)
Here are some hot spots for affiliate marketers:
To be an Affiliate Marketer or Affiliate Manager you’ll need to have great research, and data analysis skills. You’ll also need to know a bit about human behavior and psychology. To get started consider setting up an online store, and make it informative by including a blog or a forum to develop a community. Furthermore, make sure you have a firm understanding of your product, audience, and any seasonal trends. In this case, experience might be more attractive than formal schooling.
If affiliate marketing still sounds like your cup of tea, here are a few things you should do to get started.
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Check out the latest job and internship postings in affiliate marketing.