Posted by Willy Franzen on May 13, 2008. Jobs updated daily.
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There are some things in life that you can’t understand until you try them. Whether it’s a food that looks particularly unappetizing (but tastes really good) or a pair of shoes that are quite ugly (but extremely comfortable), the major hurdle in marketing and selling the product is getting people to give them a shot. This must be the case with Crocs, because those shoes sure are ugly. We were going to mind our manners and hold back our true feeling, but if CNN can call them ugly and still write a positive article, then so can we. Despite making ugly shoes, Crocs has been so successful that they have gone from a niche company started by 3 college students to an IPO and a near billion dollar valuation in just a few years. Crocs’ stock has been struggling since last Fall, but they are hiring, so let’s take a look.
We’re sure some people think (thought?) that Crocs look really cool, but the driving forces in the sale of the shoes have been comfort and lack of smell. That’s right, apparently Crocs don’t smell. We think that those are two great principles to build a shoe business on. Even though Crocs’ stock is at approximately 1/7th of its high from last fall, we think there’s hope for the business. They got caught up in having a fad product, and now they have to face the challenges of making their competitive advantage sustainable. We’re not sure that Collegiate Model Crocs with school colors and logos are the answer, but the flip flops actually look pretty decent. With all the varieties of Crocs that are offered (MLB, NHL, NFL teams, PGA, AVP, Disney, Thomas the Tank Engine, etc.), they’re certainly hitting the long-tail of footwear fashion.
The first thing that we noticed about the Crocs website is that it’s hard to figure out the navigation. The elements at the top of the page appear as you move your mouse over them, so that’s why a Careers page isn’t apparent at first look. Once you get there, you’ll find a weird picture of a peacock (we’re not sure what the relevance is) and a listings of jobs available at Crocs’ headquarters in Niwot, Colorado. We found three positions that require little or no previous work experience and might be right for a new college grad. They are Retail Reporting Analyst, Business Analyst Distribution, and Knowledge Manager. Most of the other jobs at Crocs require 5+ years of experience, but you still may want to look through them to make sure we didn’t miss anything (or to find new postings).
The way that Crocs has built their Careers site doesn’t allow us to link directly to job postings, so you’ll have to browse through their listings to find the job descriptions. We’d expect a company with an image like Crocs to have a little more fun with their job postings, but they appear to be all about business. Crocs’ job descriptions are as dry and informational as job descriptions get. The good news is that applying directly from the job postings on Crocs’ website appears to be extremely easy. Now use the links below to start researching entry-level jobs at Crocs so that you won’t have to buy dress shoes for your first job (we’re assuming that wearing Crocs to work is part of working at Crocs).
Links to Help You Begin Your Research
Do you own a pair of Crocs? Are you mad at us for calling your Crocs ugly? Leave a comment and let us know.
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I am a little bummed. I applied for this job today and it still shows the same three positions available in the company. Maybe they are just being very thorough. It does sound like a great job though.
Companies take at the very least a few days to get back to you after you apply for a job. I applied for one job, and didn’t hear from the company for 3 months! And they wanted to interview me! Don’t get discouraged, and try to follow up if you don’t hear anything after a couple weeks. I wish all companies would at least send out rejection letters so people wouldn’t have to deal with not knowing.
The peacock feathers are crocs-LOL-silly I know.