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When you’re running an online business, your biggest challenge is usually getting people to visit your site. That’s why Google has been able to build a multi-billion dollar business–they are able to consistently send sites substantial, high quality, targeted traffic. Because site owners are investing so much money in building traffic (whether they do it organically or pay for advertisements), they often overlook another part of the equation that is nearly as important: making the most of having a site visitor’s attention. This may mean getting them to read a piece of content, click on an ad, or buy a product. Whatever your business goal is, you want to make sure that your content is encouraging site visitors to do what you want them to do. That’s where Monetate comes in. They’re a Conshohocken, PA based company that helps “marketers test and target product pitches and site features.” Monetate covers all the technical hurdles so that in-house creatives can stick to doing what they do best and not worry about dealing with the IT department to implement the changes that they want.

Can You Monetate?

There’s a reason that major brands like Urban Outfitters, QVC, L’Occitane, Dick’s Sporting Goods, and many more use Monetate. It makes site optimization simple for marketers. The Monetate platform isn’t simple at all–it’s serious software–but end users only have to copy and paste text and images to use it. Monetate takes those content changes, segments the audience by different characteristics, and tests different combinations of the content against each other. It finds the most desirable results for the marketer, and helps them iterate towards a site experience that drives the most desirable business and user outcomes. It’s really cool stuff, even if it’s a bit creepy for the casual web surfer. If you’re excited at the thought of helping businesses make the most of their online presences, then you need to head over Monetate’s Jobs page. They have a few positions that look like fits for new or recent grads including Market Development – Inside Sales, Interactive Designer, Front-End Developer, and Backend Software Engineer. You’ll also want to meet some Monetate employees and check out the Top 10 Reasons To Work At Monetate before you apply.

Links to Help You Begin Your Research

• Monetate.com
• Jobs at Monetate
• About Monetate
• Leadership at Monetate
• Monetate in the News
• Monetate’s Blog

What have you heard about Monetate?

We've identified Monetate as having career opportunities in the following categories:

• all employers
• design
• marketing
• online marketing
• Pennsylvania
• sales
• software development
• user experience
• web development

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