I’m always amazed with the diversity of the non-profits that I come across. Yes, there is a lot of redundancy in the non-profit world, but I swear that you can find an organization for every idea, interest group, and cause. Take Advertising Research Foundation for example. They are a New York City based organization that aims “to improve the practice of advertising, marketing and media research in pursuit of more effective marketing and advertising communications.” They bring together people from all areas of marketing to promote collaboration and the open exchange of ideas. The ARF (as they’re often called) spends significant resources on developing new research and publishing it in the Journal of Advertising Research. They also put on all kinds of events and run councils on a variety of different advertising niches.

ARF! ARF!

Advertising Research Foundation may not be out to save the world, but that doesn’t mean that their work isn’t important. They drive industry standards and work to push forward the quality of the art of advertising. The ARF’s members “include more than 400 advertisers, advertising agencies, associations, research firms and media companies,” so they really are representing the greater advertising community—not just a small subset of it. If you’re intrigued by what The ARF does, you should head over to their Jobs page. Right now there’s only one position posted that might be suitable for new or recent grads (and it’s a bit more advanced than entry level). They’re looking for a Membership Marketing & Research Project Manager. You can apply online, and you should also note that The ARF offers quite a few paid internships, so they do seem to put a high value on young talent.

Links to Help You Begin Your Research

• TheArf.org
• Jobs at Advertising Research Foundation
• About Advertising Research Foundation
• Advertising Research Foundation News
• Advertising Research Foundation’s FAQ

What have you heard about Advertising Research Foundation?

We've identified Advertising Research Foundation as having career opportunities in the following categories:

• advertising
• all employers
• marketing
• member services
• New York
• non-profit
• project management
• research

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